Nothing hits the spot quite like a robust marketing blend from MackinMarketing. From single servings to rich blends, our menu of options will energize your brand, giving it a hearty lift that will get noticed by our loyal customers.

Dedicated eBlast

Let Mackin brew up a strong response for your titles with your own dedicated eBlast. Send us your ad, or let our pros work with you. Then, choose your dates, and we’ll do the rest.

View Sample Dedicated eBlast

Collections eBlast

We blend 3-5 publishers on a single eBlast, all assembled by similar interests, events, holidays, genres, or themes, and send them to our entire database. This economical option is just one way we serve up your marketing success.

View Sample Collections eBlast

January

6th: Women’s History
13th: Romantasy
20th: Diversity
27th: Mental Health/Anxiety/Depression

February

4th: African American Voices
10th: Graphic Novels
17th: Social Justice
24th: Neurodiversity/Differently Abled

March

AI
4th: Artificial Intelligence
10th: STEM/STEAM
17th: Earth Day
24th: Biographies/Memoirs
31st: Picture Books

April

7th: Summer Reading
14th: Hi/Lo
21st: Indigenous Peoples/First Nations
28th: Asian American Pacific Island Heritage

May

5th: Spanish Language Titles
12th: Middle Grade
19th: Emerging Readers
27th: Fantasy/Historical Fantasy/Magical Realism

June

3rd: Pride
9th: Immigrant Experience
16th: Anthologies/Short Stories
23rd: Soccer World Cup/Sports/Sports Heroes
30th: Leveled Readers

July

7th: SEL/Empathy
14th: Nonfiction
21st: STEM/STEAM
28th: Back to School

August

4th: Middle Grade
11th: Coding
18th: Back to School
25th: Read-Alouds

September

8th: Graphic Novels
15th: Hispanic Culture
22nd: Horror/Mystery/Myths & Legends
29th: Picture Books

October

6th: Underrepresented Voices
13th: Nonfiction
20th: Hi/Lo
27th: Series

November

4th: Teamwork / Collaboration / Cooperation
10th: Holidays/Traditions
17th: Adult Crossover
24th: Environment/Climate

December

2nd: Family/Community
8th: Graphic Novels
15th: Humor

Publisher Showcase

Let your brand enjoy the eye-opening power of Publisher Showcase. Designed to give our customers an at-a-glance view of current titles and content from some of our top publisher partners, adding your content here gives you high visibility, perfect for generating interest and sales. All titles on your Publisher Showcase page are linked to the purchasing side of Mackin.com.

View Sample Webpage

Monthly Newsletters

Nothing keeps our customers interested like regular helpings of news. From print to digital, authors and events, and everything related to education, eMackin and the Mid-Month digital newsletters are two very hot places to promote your brand.

View Sample eMackin Newsletter View Sample Mid-Month Newsletter

Book Trailers

Visuals are everything. Let Mackin’s producers create a video book trailer for the new or existing titles you are promoting, and post them on your Publisher Showcase page, embed them in your Dedicated eBlasts, and use them in your own marketing.

Enjoy A Sample Trailer!

Social Shorties

Our social media platforms are the perfect place to sweeten your message. Let our video producers create the quick shots that will help to influence our followers and drive them to your titles on Mackin.com.

Play Social Shortie!

Homepage Sliders

Capture our audience with a variety of titles of your choosing. Our homepage slider bar features 10-15 titles that rotate automatically to give our customers a quick preview of your latest offerings.

View Sample Slider

Meetings With Mackin

Are you looking for an opportunity to meet with and present your latest titles to Mackin’s librarians, educators, and staff members who create lists for Mackin’s customers? Simply subscribe to our Publisher Showcase Annual Membership, or spend $5,000 or more on an annual advertising program with MackinMarketing.

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For publishers who do not meet these requirements, we offer 1-hour virtual meetings with our professionals, priced at $500 per meeting. There is a maximum of two meetings per year, per publisher, and space is limited based on calendar availability.

Looking for an option to present to this influential group of Mackin professionals but your budget won’t allow for it? Send us a 30-minute Zoom or Vimeo recording for our staff members to view in our private virtual library, at their convenience. This option is currently offered to all our publishers at no cost.

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To schedule a meeting, please contact Tess.Dwyer@Mackin.com.

Schedule a Meeting