Nothing hits the spot quite like a robust marketing blend from MackinMarketing. From single servings to rich blends, our menu of options will energize your brand, giving it a hearty lift that will get noticed by our loyal customers.
Dedicated eBlast
Let Mackin brew up a strong response for your titles with your own dedicated eBlast. Send us your ad, or let our pros work with you. Then, choose your dates, and we’ll do the rest.
Collections eBlast
We blend 3-5 publishers on a single eBlast, all assembled by similar interests, events, holidays, genres, or themes, and send them to our entire database. This economical option is just one way we serve up your marketing success.
Publisher Showcase
Let your brand enjoy the eye-opening power of Publisher Showcase. Designed to give our customers an at-a-glance view of current titles and content from some of our top publisher partners, adding your content here gives you high visibility, perfect for generating interest and sales. All titles on your Publisher Showcase page are linked to the purchasing side of Mackin.com. As an added perk, every annual membership to Publisher Showcase provides you with 2 meetings with our librarian, educator and staff member who prepare lists, all at no additional cost. This is a benefit valued at $1,500.
Monthly Newsletters
Nothing keeps our customers interested like regular helpings of news. From print to digital, authors and events, and everything related to education, eMackin and the Mid-Month digital newsletters are two very hot places to promote your brand.
Homepage Sliders
Capture our audience with a variety of titles of your choosing. Our homepage slider bar features 10-15 titles that rotate automatically to give our customers a quick preview of your latest offerings.
Meetings With Mackin
Are you looking for an opportunity to meet with and present your latest titles to Mackin’s librarians, educators, and staff members who create lists for Mackin’s customers? Simply subscribe to our Publisher Showcase Annual Membership, or spend $5,000 or more on an annual advertising program with MackinMarketing.
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For publishers who do not meet these requirements, we offer 1-hour virtual meetings with our professionals, priced at $500 per meeting. There is a maximum of two meetings per year, per publisher, and space is limited based on calendar availability.
Looking for an option to present to this influential group of Mackin professionals but your budget won’t allow for it? Send us a 30-minute Zoom or Vimeo recording for our staff members to view in our private virtual library, at their convenience. This option is currently offered to all our publishers at no cost.
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To schedule a meeting, please contact Tess.Dwyer@Mackin.com.
Social Media Subscription
Give your social media posts and campaigns a big boost by working with our accomplished and influential Social Media experts. Through continuous content publication, the Mackin follower base has grown, largely due the variety of consistent messaging. Humor, fast facts, educational content, webinar invitations, author bios, book and publisher promotions, and more, have all contributed to the success we see for ourselves and our partners!
